About Us

Our mission is to help our clients develop a unique value proposition - a position of competitive advantage they can  leverage in the marketplace. 

We provide Market Intelligence gleaned from reputable 3rd-party sources and our clients' proprietary information to help drive business strategy and build brand awareness. And offer Advisory Services that help clients grow their business, gain efficiencies and become more profitable. 

Our process starts by identifying your best customers and understanding their needs and motivations. We work with you to uncover your organization's core competencies, and conduct a thorough review of the competitive environment. Then we use these findings to construct a positioning and messaging platform that addresses customer needs in a way that reflects your strengths, and clearly differentiates you from your competitors. 

How does your company position itself in a way that's meaningful to customers, prospects and business partners? How does it effectively differentiate itself from competitors? Our Market Intelligence, coupled with a deep understanding of our client's business model and marketplace, enables us to help companies create business, marketing, and sales strategies that make them stand out.